October 01, 2018

Dümmen Orange wins multiple awards at SAF Conference

Dümmen Orange was rewarded for its high quality cut flowers by winning several awards during the SAF Palm Springs 2018 annual conference in California, USA.

The SAF (Society of American Florists) provides marketing, government advocacy, industry intelligence and best practices information for all participants in the US floral industry. The annual SAF conference contains four days of education, networking, competitions, presentations of new floral and tech products, honors. For each competition, three judges – a retailer, a wholesaler, and a grower – award points to cut flowers and potted plants in each product category. A variety with a high score has high sales potential because it tailors to each of the judge’s segments. Over 95 companies entered the Outstanding Varieties Competition with more than 250 varieties.

Dümmen Orange, together with several grower partners, entered the Outstanding Varieties Competition with a selection of top-billing cut flowers for the North American market. The results were amazing! Thirteen Dümmen Orange products were entered, of which 12 were awarded with either a Blue Ribbon (highest jury score) or a Red Ribbon (runner up jury score). In addition, our grower partners were awarded with a grand total of 13 Blue and Red Ribbons.

Bas Pellenaars, Commercial Director Latin America at Dümmen Orange states, “It makes me proud to see that none of the participants in the competition take the competition lightly. They prepare months ahead to participate with the best quality product and spend hours on getting every detail right, until minutes before the deadline runs out. Winning so many ribbons is a great acknowledgement of the quality of our genetics and the quality of the products grown by our chain partners and colleagues!”

Christa Boerlage, Product Manager Cut Flowers North America at Dümmen Orange adds: “It’s always a great pleasure attending the annual SAF Convention and participating in the Outstanding Varieties Competition, because it gives us the opportunity to connect with retail florists as well as wholesale contacts and growers and learn more about their preferences.”

The award winning Dümmen Orange entries are:
Gerbera Terra Ezra – Blue Ribbon (grown by Ocean Breeze Int.)
Gerbera Alcolea – Blue Ribbon (grown by Ocean Breeze Int.)
Germini® Picture Perfect – Blue Ribbon (grown by Ocean Breeze Int.)
Germini® Manolo – Blue Ribbon (grown by Ocean Breeze Int.)
Mum Andrea – Blue Ribbon (grown by Flores Silvestres)
Mum Veronica – Blue Ribbon (grown by Flores Silvestres)
Rose Silantoi@– Blue Ribbon (grown by Dümmen Orange Ecuador)
Rose Sahara Sensation@ – Red Ribbon (grown by Dümmen Orange Ecuador)
Rose Andrea+ – Red Ribbon (grown by Dümmen Orange Ecuador)
Carnation Marty – Red Ribbon (grown by Flexport de Colombia)
Carnation Zeppelin – Blue Ribbon (grown by La Gaitana Farms)
Carnation Novia - Red Ribbon (grown by La Gaitana Farms)

The award winning entries from our grower partners are:
Gerbera Terra Ezra – Blue Ribbon – Green Valley
Gerbera Terra Lauro – Blue Ribbon – Green Valley
Gerbera Bubblicious – Red Ribbon – Green Valley
Rose Peach Avalanche+ - Red Ribbon – Hojaverde Cia Ltda
Carnation Zeppelin – Red Ribbon – Flores Funza
Rose Christa – Red Ribbon – Rosaprima
Rose Shukrani – Red Ribbon –Rosaprima
Rose Catalina- Red Ribbon –Rosaprima
Rose Pink Fragrance – Red Ribbon- Alexandra Farms
Rose Caralinda – Red Ribbon – Royal Flowers
Tiara – Blue Ribbon – Alexandra Farms
Rose Mansfield Park – Red Ribbon – Eufloria Flowers
Pride of Jane – Red Ribbon – Eufloria Flowers

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For more information please contact:

Christa Boerlage - Product Manager Cut Flowers North America
c.boerlage@dummenorange.com / +1 805 407 0758

Bas Pellenaars - Commercial Director Latin America
b.pellenaars@dummenorange.com / +1 786 510 6291